Top Social Media and Job Search Tips by Bill Boorman

Top Social Media and Job Search Tips by Bill Boorman What are your favourite social media tools? That is really hard to answer. Channel wise, my preference is always for Twitter and Tweetdeck is the tool that enables me to filter the stream properly. (I have close to 6000 followers.) I also use Hootsuite when I’m out and about because it is entirely web based and doesn’t need any downloads if you are logging in from a P.C. other than your own. As you probably gathered, I like finding the best ways to use applications in all the channels. At the moment I would pick out the following 12 as being really useful: Blastfollow â€" For following everyone using a twitter hashtag at the same time. Tweetcloud â€" For seeing what key words appear most often in tweets for a targeted individual. Great for making conversation. Tweetgrid â€" For following twitter chats which often overload the API limits and stall tweetdeck. It is also easy to reply and retweet from Tweetgrid. Twittersheep â€" Which shows the key words contained in a twitter followers bio. This enables me to see if I need to either follow all of their followers by using a tool like Refollow that allows me to follow them all on masse, (remember 50% follow you back) or you can select individual followers that match your target area. WTHashtag â€" Gives you a definition of the common hashtags if they are registered. You can see the number of individual tweeters behind the hashtag and the top 10 contributors. (If the hashtag is in your target area you should follow and get try to engage all of these. If the chat or conference is of particular interest, this also enables you to see and save the entire transcript for later reference. The Twitter application on LinkedIn. This enables me to update my profile from Tweetdeck by using #in and to follow all of my connections that list twitter on their profile. LinkedIn is great for finding people that you want to target, whilst twitter makes engagement much easier. FB140 â€" Enables me to follow all my Facebook friends on twitter and send friend invites to my twitter followers. Combining followers in all your channels means you can communicate with them where they want to engage and spend the most time. BranchOut â€" Turns Facebook in to LinkedIn you can see where your friends work, group them together by employer or skill set and see where your friends friends work. It also has a neat targeted job board that is free, and allows direct messaging within the network. Related:  How to Use BranchOut on Facebook [REVIEW] RSS Feed â€" I use my RSS feed for receiving questions from Linked In in my target area, Staffing. (You can also set these up for job notifications.) This way I get to answer plenty of relevant questions, which is great for network building in this area and getting noticed. Box.Net â€" This allows you to add any number of downloadable documents to anywhere. All job seekers should definitely use it to add their C.V. to their linked In profile. The paid for version and it’s quite cheap, allows you to see who has made the download for follow up. This is also great for recruiters who can add Job Spec’s, terms of reference and other documents. You can use Box.Net on any of the social channels in particular LinkedIn and Facebook. Slideshare â€" This enables you to share PowerPoint presentations and video in multiple sites. Add a brief welcome video on your linked In profile to stand out (I’m just doing mine,) and any presentations you might have done that will reflect well on you. I have seen recruiters use slideshare for presenting their services and job seekers on “what I can offer.” You can also post Slideshare in Facebook and on Twitter via a link. WordPress â€" Not really an application, it’s the platform I use for my blogs. Blogs are a great way to share your message, whatever that might be, and to get noticed as a recruiter or even a job seeker. Gary Franklyn, an in-house recruitment manager and founder of the FIRM is currently using his blog to chart his job search. This puts him firmly in the shop window and lets everyone know he is looking in a positive way. These are my 12 of the moment, though I’m constantly adding to the list. Applications now make social media simple (I’m in no way techie), and enable really effective networking whatever the objective. Your best social media tips for job seekers out there? I think just to get out there and do it. If you are out of work then you need to be very visible. Make it clear that you are looking for a job and the type of work you are looking for. There is no shame in being out of work. Don’t try to dress it up with phrases like “In Transition,” just say you are looking for a job! This should be clearly listed on your Twitter bio, LinkedIn profile and Facebook Profile. Use Box.Net to add your C.V. to these places in simple to download format and announce the location via twitter with regular posts, asking your network to retweet. Make sure you attach a relevant # to the type of work you are looking for so that you show up in more than your follower’s stream. The #HFUK (Hire Friday UK) stream is followed and circulated by recruiters and others on a Friday. Monitor this stream as it also contains links to jobs. Post the link to your C.V. and your details in the stream each Friday. You must be easy to contact. Recruiters lose patience quickly if they have to look too hard to find you. Be sure you include your e-mail address clearly in any of your bio’s, and make sure the e-mail listed isn’t something like SexySister69 @ hotmail.com! Draw up a list of target companies that you want to work for and find out if you are connected with anyone that works there. You can use LinkedIn and Branch Out on FB to do this. Is there anyone among your connections that could effect an introduction for you? Join relevant groups on Linked In and post a link to your profile with an appropriate message of the type of work you are looking for in the groups. Post regular comments and questions related to your job search in the groups. The more you post and comment, the more people will look at your profile, and the more people that look at your profile, the more chance you have of getting an opportunity. The key is getting yourself noticed, and you get noticed by engagement and getting involved. Look for the on-line places that your targets visit or post in. This could be in any of the channels. Get involved in the conversation, look at what your targets are talking about and contribute on both a personal and professional level. Once you are on tweeting or commenting terms with a target you can make an approach. People will be flattered to be asked for help or opportunities and this could open the door for you. It’s a bit harder if you are employed and looking to move. You need to be more discrete so as not to draw attention to your search. This means building a network first and engaging in order to reach the point where you can make a phone call or communicate via DM, Linked In e-mail or FB Message. Make sure your profiles are key-word rich and that you are easy to find in searches. You can find the best key-words to use by researching what searches feature highly at google.com/sktool/# which tells you the most common key-words or phrases searched for in Google. It is very simple to use, free (unless you choose to buy links) and works. Your on-line profiles need to be not only well written and presented but easy to find. Most importantly, social media channels are great door openers but there is no substitute for conversation and face to face networking. Social Media should form no more than a third of your job search strategy. Network at every opportunity, go to events and find opportunities for phone calls and sitting down face to face. Best advice I heard recently was to use the 9.00 â€" 5.00 for getting out and about, and network on-line out of these hours. Make finding a job your full time job and don’t rely on anyone else to do it for you. Social media won’t get you a job, but used effectively it will open doors to opportunities, the rest is down to you! Is it true that you are known as @BillBoorman in real life? Anyone that knows me would describe me as a twitterholic, and I’m not yet recovering. It was natural when I launched my new business that I called it by the name I am best known as, @BillBoorman. It’s on my business card and my Bank Account. Lloyds Bank announced that I was their first @ account! Related: Killer Recruitment Tips by Bill Boorman

3 Reasons to Use Cash Instead of Card for Most of Your Expenses -

3 Reasons to Use Cash Instead of Card for Most of Your Expenses - When all is said and done, it’s impossible to deny that we live in an increasingly digital and virtual world â€" and that a major manifestation of this has been that our financial lives have shifted increasingly to plastic cards, and computer transactions. At times, of course, it will be beneficial and even necessary to use the services of companies such as Visio Financial in order to handle things like loans for homes, digitally. But, in many cases, it may actually be that you’d be better off resisting the current trend, and using cash instead of card, for most of your expenses. Here are a few reasons why its better to use cash than credit. Because it makes the idea of actually spending money more “real” It may just be that one of the most insidious, and potentially harmful financial innovations of recent times, has been the invention of “contactless” card payments â€" that innovation of the chip and pin credit and debit card system that allows you to simply tap your card (or, these days, even a smartwatch or phone) to a card reader, in order to make a payment without even thinking about it. Why is this such an issue? Well, because it absolutely removes the sense of weight and significance from the act of spending money, and turns the transaction process into something completely ephemeral and almost impossible to actually comprehend. When you’re paying with cash, the exact opposite happens. You look into your wallet, and see how many notes and how many coins are sitting there. When you pay for your   groceries at the store, you have to handle the money yourself, and then see it disappearing. In this most fundamental emotional sense, paying with cash is just more painful, and more visceral, than paying with card. This means it’s easier to be financially responsible when handling cash. Because it’s much easier to budget effectively with cash One of the most popular digital budgeting systems today â€" that employed by “You Need A Budget,” for example is a variant of the “envelope budgeting method,” which involves creating different budgeting categories, and moving money between them as it comes into your accounts, and depending on your ever-changing needs. Well, as you might have guessed from the name, the “envelope budgeting system” was adapted from a totally analogue budgeting approach, which involved putting physical cash in real envelopes, and labelling them for different purposes. When you are budgeting for certain expenses â€" such as grocery shopping, or “fun money” in particular â€" using cash simply makes the budgeting process far easier and more intuitive. Just put your “allowance” into appropriate envelopes or jars, and you can track and manage it almost effortlessly. Because you have more privacy when using cash Various revelations in recent times â€" such as those of Edward Snowden, the whistleblower who revealed the extent of NSA data mining and privacy violations â€" should probably give everyone at least some pause for thought. No matter how much you may feel that you have “nothing to hide,” you would likely feel outraged if a complete stranger walked up to you on the street and demanded to know exactly what you’d spent every cent of your last paycheck on. So, the fact that various companies and governments collect the kind of data on you might not be in your best interest. To maintain a higher degree of privacy and autonomy, using cash is one of the best things you can do. It doesn’t leave any immediate digital record like a card payment does.

Director Of Marketing Job Description Sample - Algrim.co

Director Of Marketing Job Description Sample - Algrim.co A director of marketing is someone who oversees the operations of the marketing department. A director of marketing is a senior leadership role. They often report directly to the Chief Marketing Officer. A director of marketing is responsible for the performance of a marketing department and it's budget allocation along with team development. Table Of Contents Director Of Marketing Job Description Sample Director Of Marketing Salary Director Of Marketing Job Description For Resume Director Of Marketing Skills Director Of Marketing Duties & Responsibilities Director Of Marketing Requirements Director Of Marketing Job Description Sample Here’s an example of a good Director Of Marketing job description: We are searching for a talented director of marketing to help lead our marketing team. Our ideal direct of marketing is someone who has a specialty with marketing strategies and can train our marketing associates on how to be more powerful marketers. An ideal candidate is someone who is able to hire, lead, train, and influence a team in the right direction. Director Of Marketing Salary A director of marketing salary and pay looks roughly like the following: Director level marketing positions often have some of the highest pay. In the US, national averages are around $132,000 per year to $176,000 per year. This depends on the size of the company and the number of years the candidate has prior experience for. Director Of Marketing Job Description For Resume A Director Of Marketing position may have a description similar to this one in an executive summary, professional summary, or resume: 10+ years in a leadership level marketing position. Comfortable developing and leading teams of marketing strategists and marketing associates. Comfortable managing $5M - $10M in annual marketing budget. Director Of Marketing Skills In this section, you’re detailing what skill requirements you have for the candidate’s role as a Director of Marketing. These skills have more to do with how they’ll perform on the job, as well as other skills that will support their position. Analytical skills Leadership skills Human resource skills Problem-solving skills Listening skills Adaptability skills Related: Marketing Specialist Job Description: Salary, Duties, Skills Director Of Marketing Duties & Responsibilities Duties and responsibilities will change from company to company. However, you must be including the core details regarding this position in this section. That way, there’s no confusion regarding the candidate’s expectations. Work with our executives to plan annual company goals and quarterly goals that are assigned to that. Plan out large budget allocation and determine where our marketing budget should be spent. Consider performance marketing as part of our overall goal. Achieving success through digital and non-digital marketing formats. Lead our team of marketing associates and equip them with the tools they need to perform their job. Constantly be analyzing our quarterly goals and determine how we should calibrate our efforts to make for more results. Be a thought leader in the marketing world and bring brand awareness to our company. Related: Marketing Analyst Job Description: Salary, Duties, Skills Director Of Marketing Requirements Use this section for diving further into detail regarding the requirements you have for this job regarding education, certifications, and other experience. If you have specific computer or software background requirements, list them here as well. Related: Digital Marketing Manager Job Description: Salary, Duties, Skills Bachelor's Degree in Marketing preferred. 5+ years in a previous marketing position. 1-2 years in a previous marketing leadership role. Comfortable allocating budget and managing a P&L. Knowledge of how to get budget approval, hire a team, manage a team, and more. Expertise in marketing and attribution. Knowledge of determining CAC (Customer Acquisition Cost). Lover of LTV (Life-Time Value).

Why Werent These Warnings In My Induction Pack

Why Werent These Warnings In My Induction Pack Starting a new job is a pretty exciting time. No matter how cool, calm and collected you try to be about the whole thing, the reality is, your whole world is about to be tipped upside down hopefully for the best! A huge chunk of your waking hours is spent working and whether you like it or not, work will often assume spotlight at the centre of your universe. Generally speaking, actually securing a new role is no mean feat from application through interviews to offer and beyond, youve beaten the odds.  Signing the dotted line and  resigning isnt a decision you wouldve taken lightly. By now youve probably thought of every possible reason to both decline and  accept your new job offer, before finally coming  to  a conclusion that meets your best interests. The reality is, though, that you are only working on promises, gut feeling and a bunch of unknowns how grateful wed be to have just a little bit more information. A  crystal ball would be handy, too! Its inevitable that therell  always be exciting (read: shocking / surprising) things for you to learn on the job;  pieces of information that didnt quite make it into your induction pack, or warrant being brought up mid interview. Some of these warnings wouldnt have turned you away necessarily, but gosh, wouldnt it have been nice if you were at least given a heads up? Here are the 10 warnings / disclaimers that are totally going to be  left out of your induction pack, but mark my words, youll learn sooner or later: People wont get back to you when they say they will This goes for stakeholders, clients, colleagues your manager. The office is bound to be full of over-promising and under-delivering, despite the exact opposite being written into the companys official values  on your intranet page. Competitive behaviour  exists internally The people here are great! No Im serious, they really are, but dearie me, when push comes to shove and promotion season comes around watch out. Work with one eye open, thats all. Preferably both. Your work  friends will leave you cold and alone Youll make really, really great friends with a couple of your colleagues, which is great! And then sooner or later, theyll move on to  pastures new, just as youve done, and leave you. Your colleagues are a total mixed bag As I said, your colleagues are a really great bunch of people well, most of them. Come to think of it, there are actually a few people who will probably drive you absolutely up the wall, sorry. Those who work the longest, not the hardest, often get the glory Youll constantly be told to foster work/life balance and allow yourself time to switch off. But then youll also start to notice that the people in earliest, leaving latest are idolised by management, regardless of the fact their long hours are due to their constant YouTubing. Youll be made to feel guilty for taking proper lunch breaks Again, your personal time is valued and you deserve to have ample break time. Just a word of warning though, when you do take a proper break from your desk, youll be made to feel like you just siphoned money from the company credit card and bought yourself a new house. The workplace isnt  a fair playing field You can try all you like to fight for whats fair, however things will regularly fall into the are you kidding me? category. Mistakes make you human annoying Youll always be encouraged to try new things and push the boundaries, be daring, be bold! However when you slip up, youll absolutely know about it! Still be daring and bold, just dont make a mistake. Expectations can get super unrealistic Youll get to the end of the month, or deadline time, and youll almost certainly be gifted with completely unrealistic expectations. At times youll wonder if someone is having you on to see if they can break you, but they arent; theyre seriously expecting those ludicrous outcomes. Now if you could just sign here; welcome on board!

Interview Series - Career Experts - Scot Herrick from Cube Rules CareerMetis.com

Interview Series - Career Experts - Scot Herrick from Cube Rules In this interview series, we caught up with Scot Herrick from Cube Rules LLC who shares his expertise and insights about job search, career change,etc.in today’s marketplace.Tell us a little bit about your companyevalCube Rules helps people find a job, have job success, and gain employment security.How did you get started in this path?I started blogging in 2006 because I thought it was a good way to share career information.Is this something you decided early on in your career?It started out as a way to share what I was seeing in the workplace.Then it became more serious when I started noticing how few people knew how to navigate a career.Then it became really serious when I realized that all the “career management” stuff was really job skills that needed building â€" but they were used so infrequently, few people were very good at it.What is the best Career Advice you’ve ever received?Every job ends. It is only a question of when.Your challenge is to determine how longyouthi nk your job will go until it ends, subtract out how long it takesyouto find a job, and at that point, start looking for a new position What is the most exciting part of working in this industry?You get to help people find jobs.How do to stay abreast of the industry as an expert?I work full time ??What are some of the things that you see job seekers struggle with the most?How to write a good resume, how to interview well, how to use their business network to find jobs.It’s because these skills are not used very often so few people are very good at doing that work.How should job seekers approach job search today?Work with your business network to get informational interviews and target companies to work for.Job boards rarely work.What are the common mistakes that you see them do?Not having a resume that addresses their accomplishments, not adjusting their answers to interview questions based on who is asking them, talking about what “the team” did for the work instead of address ing what the candidate did to move the work forward. Not answering interview questions directly.Droning on with a five-minute answer to an interview question instead of thinking the answer through and answering it in two minutes. And more.What is the biggest trendMaintain your college contacts â€" they form the basis of your business network.Think about it…all of your friends who graduated will get many different jobs…in many different companies…in many different locations.When the time comes to find a different job or career, this group of people is a gold mine of information you can use for your job search.What is one advice you would give someone who is switching careers?First, clearly understand what your job skills are. Most job skills, unless specific to some certification area (e.g., Windows server engineering), can be transferred to other jobs. But you need to know what job skills you have to do the comparison.Second, try for something “adjacent” to what you are do ing now. Maybe you do nursing now. Because of that background, it would make sense to look for positions where that knowledge would be a big advantage â€" medical software, health care companies, health insurance.Unemployment is at the lowest levels, why do you think that is?There are a lot of factors, most of them started back at the bottom of the Great Recession and have iteratively improved or kept on going.This question implies that workers should be in a really good position, but there are few wage gains going on greater than inflation despite the low unemployment rate, workers have little to no power in their positions to effectively get better wages and benefits, and companies have literally no incentive to keep people they don’t want.It’s really pretty fragile out there. Yes, you can find a new job relatively quick, but that’s about it.What is the biggest trend(s) you see that hiring managers will face in the next 2-3 years?The constant for hiring managers is finding t he right talent that will help attain their business goals while fitting in with the team.The thing is, just as job candidates rarely use their job search skills, hiring managers rarely use their hiring / interviewing / understanding the talent needed skills.Consequently, they don’t hire the right person for the job.I think a lot of “No qualified people to fill positions” arguments are really just because hiring managers don’t hire well.Scot, what are you currently working on?I’m building three courses that people can take as they make career transitions:How to Build the Killer ResumeHow to Survive a LayoffYou’ve Landed Your Dream Job â€" Now What???What are the best resources you recommend to job seekers?JibberJobber.com â€" the best way to organize your job search and manage your relationships. Super Connector, Stop Networking and start building business relationships that matter â€" a great book about why people matter.The War of Art by Steven Pressfield â€" this may seem a weird choice for job seekers, but it is all about resistance to getting what you want to do done.Highly-recommended for Job seekers if they want to improve their LinkedIn Profile:I’m on LinkedIn : Now What? (Jason Alba)What is the best way for our audience to reach you?My EmailConnect with or Follow Scot Herrick on Social Media:LinkedInTwitterFacebook PageScot Herrick and Cube Rules have also been featured in our recent compilation of the most resourceful career experts and career blogs â€" Top Career Advice Websites.

The Virgin Suicides Job Seeker Edition

The Virgin Suicides Job Seeker Edition 0 Flares 0 Flares This is a guest post from Sarah White.   Sarah is the Cheif Strategy Officer at HRMDirect.   You can find Sarah on Twitter @ImSoSarah, and check out her HR, HR Technology, and Recruiting blog over at ImSoCorporate.com.   One day, not that long ago, I was a college student.  I remember how anxious I was when I was going through on campus interviews and trying to get a real job or even a real internship.  What if I said this wrong, how should I word that, does this suit make me look fat, I hope I dont smell like incense, should I really have used that pink letterhead the guy at kinkos talked me into.and the list went on and on. After college I became a recruiter and not far out of school I started doing some college recruitingand now on to the most uncomfortable interview by the best candidate story. Ill never forget my very first college campus recruiting visit to Michigan State.  It was fall and I was looking for a super star.  I had gone through the resumes, the emails, the cover letters and narrowed it down to 3 candidates for the open slots.  I liked them all, but one girl was an obvious stand out.   She was president of her sorority, on leadership of 4 professional organizations, had completed 2 prior internships, had a 3.98 GPA (4.0 in major), worked part time and still had time to volunteer.   When she walked in the room she was polished, poised and looked like she had just stepped out of magazine.  With every question I asked, she won me over more and more her answers were concise, educated, deliberate and natural.  Nothing seemed rehearsed or practiced. As we wrapped up the 30 minute interview, I casually asked her, Of all of the accomplishments you have what is the one thing you are most proud of?  This was not an interview question.  This was me, a little in awe that someone had accomplished so much by 20 and was so poised compared to the other candidates I had talked to.  Her response was one that I will never, ever forget. In a room FULL of recruiters and other students interviewing for positions she uncrossed and recrossed her legs, slid her hand through her hair before tossing it to the side in an uncomfortably seductive way, tilted her head and with a grin said Im the only virgin in my sorority.  The comment was followed up with a little mix between a shoulder nod and shimmy and regardless of what it was, it was awkward. The room went silent.  I was only 22 and they all looked at me then her then me then her trying to decide who just said that statement outloud. I was 8 shades of red and she was clueless at just how inappropriate that statement was. JOBSEEKERS:  Please know we want you to succeed if we bring you in for an interview.  Try hard, do your homework, look nice, but we are really hoping you just dont fuc@ it up.  Seriously.  Have some common sense.  This is my one random story, but I know enough recruiters that Ive had a beverage with that have shared other stories with me of equally embarrassing and inappropriate statements made that ruin an otherwise perfect candidates shot.

How to find a job on Twitter -

How to find a job on Twitter - No doubt, youve already heard that networking is the best way to find a job? Luckily, social networking tools, such as Twitter, allow job seekers to redefine networking. Can you find a job on Twitter? Yes, instead of contacting people you dont know to ask for favors, you  network by demonstrating your expertise  and providing useful resources and information to people you want to notice you. Can you  find a job on Twitter? Yes, you can. Follow these steps to help you take advantage of this tool that provides access to everyone from CEOs of companies where you want to work to potential colleagues at those companies. Use Twitter to highlight what you know. If youre an expert in your field and a  valuable employee, but only your office mates know about you, it is more difficult to land a new job. Use Twitter to post information, news and commentary about your industry, When you demonstrate that you have your finger on the pulse of whats going on in your field, you extend your influence and attract people to want to learn more about you, even if youre not currently employed. How can you find great information to share via Twitter? One useful resource is  SmartBrief.com. You can subscribe to free newsletters in an array of categories and receive vetted news and information that you can read and share with your Twitter community. Get my free white paper:  5 Mistakes Job Seekers Make and How to Avoid Them. Show, dont tell.   Soft skills, or emotional intelligence, have become very valuable to hiring managers. Managers are beginning to put more weight on abilities that are difficult to teach, such as leadership, communication and adaptability. When you use Twitter, you can easily demonstrate many of the most valued soft skills. For example, if your target job requires good judgment and a positive demeanor, your active Twitter stream, devoid of negative comments and without any questionable content, becomes a living example of how you may perform on the job. Additionally, Twitter provides an opportunity to consistently demonstrate your ability to communicate concisely and completely, even in only 140 characters, which is the length of the longest tweet. Do not underestimate the value of being able to prove what you state on your resume or application materials via your social networks. If leadership is a skill youd like to demonstrate, consider finding a  Twitter chat  to join. These chats, which exist in just about any field you can imagine, are great ways to improve your standing in your online community. Once you become active in a chat, you can offer to help the chat leaders administer the chat by guest hosting. Ultimately, you may find starting your own chat is a useful way to highlight your leadership abilities. Expand your circle of influence.   Can you get a job by networking only with the people you know in person? Perhaps, but since referrals continue to be a prime source of hiring, youre even better off if you can grow your network of people who know, like and trust you and who may submit your name for a job opportunity. When you use Twitter to connect with people in your field whom you dont already know, and you impress them with your command of your field, you give yourself more chances to connect to jobs. Use  WeFollow.com  to identify people who tweet about topics that relate to your field. Connect with them, retweet (forward along) their content with attribution and get to know some new people. Learn new things. Its difficult to keep up with all of the news and information you need to know to stay competitive for jobs. When you tap into a well-connected, informed group on Twitter, youll never need much more than to sign into your Twitter account to learn whats new and whats hot in your industry. Once you get started on Twitter and find a few useful accounts to follow, its easy to access additional, helpful resources. Since Twitter doesnt require or expect users to gain introductions in order to connect with people, simply click through to view the list of people your favorite Twitter users follow. Add them to your Twitter stream and prepare to learn from these new resources. Get my free white paper:  5 Mistakes Job Seekers Make and How to Avoid Them. How Twitter Chats Can Help You Land a Job Common LInkedIn Mistakes 10 Reasons Why You Didnt Get Hired Originally appeared on AOLJobs.com.